Digital Advertising & Marketing 101: Take The Complete Guide
How do consumers see your brand relative to your competitors? …
What you'll learn
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
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-43%
Public Relations: Media Crisis Communications
Public Relations during a time of crisis. Imagine that a …
What you'll learn
Being able to Manage Crisis Communications
Know how to appear Confident on Camera
Prepare Messages
Handle tough questions
Growth Hacking, Business Development: Marketing Fundamentals
This course includes straight forward techniques and marketing tips to …
What you'll learn
You will know where to go.
You won’t be lost anymore.
You will clearly know where to go and how to get there.
You will feel more confident as an entrepreneur.
You will gain knowledge and see differently.
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The Creative Journey of Branding
This course aims to make branding concepts accessible to every …
What you'll learn
Can create a value proposition for a brand
Learn how to produce meaningful and engaging content.
Develop a complete creative pitch.
Examine Branding activities through the lens of Customer Experience.
Survey analysis to Gain Marketing Insights
How do consumers see your brand relative to your competitors? …
What you'll learn
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
